Eco Business Mentor - Jannine Barron

Jannine Barron created her first eco product in 1998. Over the next 23 years she launched more than 33 zero-waste products. In 2000, she coined the phrase, “change the world, one purchase at a time” to express her brand activism, a phrase that many industries have since adopted. Now, two and a half decades later, and based in the UK, Jannine is on a mission to change business for generations to come, through mentoring a new generation of product makers and climate-conscious business owners.

In this episode Jannine shares her experience:

• as an activist at Macquarie University
• creating her first eco business with one product in her garage
• starting and selling four businesses over 20 plus years
• in helping aspiring ecopreneurs
• helping women through the "B experience"
• around the importance of having a business mentor or coach if you want to succeed.

I can highly recommend Jannine as a mentor, after all she helped me get Beaming Green started and has helped countless other businesses.  She has a genuine interest in making a difference and provides a lot of enthusiasm and guidance in a constructive way.

Visit her website https://www.theproductmentor.com.au/

Transcript

Jeremy Melder  00:00

Hello, my name is Jeremy Melder, and I'm the presenter from Beaming Green. Before we start, I would like to acknowledge that this podcast is being held on the traditional lands of the Bundjalung people and pay our respects to elders both past, present, and emerging. beaming green podcast is a podcast that will help you take out some of the stress and confusion about how to live your life more sustainably. We do this by introducing you to inspiring people with first-hand experience and expertise who cover aspects of sustainability, from human interest to environmental perspectives, helping you to thrive and enhance your life and the lives of your friends and family. Today, I'm excited to be speaking with Jannine Baron, who created her first Eco product in 1998. Over the next 23 years, she launched over 33 zero waste products. In 2000. She first used the phrase change the world one purchase at a time to express her brand activism, a phrase that has been adopted by many industries since then, now two and a half decades later, and based in the UK, Jannine is on a mission to change business for generations to come by mentoring a new generation of product makers and climate conscious business owners. Please join me in welcoming Jannine to Beaming Green Well, hello Jannine, it seems like a long time ago that we have, you know, touched, or crossed paths, sir. Probably a nearly a year ago, I think. So welcome to Beaming Green.

Jannine Barron  01:58

Thank you, Jeremy, it's great to be here. It's good morning for me and it's good night for you. Isn't it nine hours difference now? So, I'm speaking from the UK, 

Jeremy Melder  02:05

it is,  how is everything going in the UK with your lockdown and so on? 

Jannine Barron  02:12

Well, I've got an extraordinary moment to share with you that I had yesterday I got to go to London, which was a big deal because we've only just been able to travel. I'm currently living in a beautiful village called Maiden Bradley two hours’ drive from London and as I arrived in London at Paddington train station, and anyone who's been there knows how busy that train station is. I would say there was about a dozen people in the main station. Then I got on the tube. There was three of us on a London tube. I went to Charing Cross. I got out at Charing Cross, three of us got out. The other two people were in carriages. So, they disappeared. And now I was in a London tube at 11am by myself. I took photos for my Facebook friends. I was literally the only people you know those escalators on a London tube that go, you know, tall. I was the only person on it. And then I got out at Trafalgar Square. And I stood there, and I thought this is a moment. This is a moment that will not happen very often.

Jeremy Melder  03:15

Absolutely. must have felt like a bit of a bit of a ghost town, did you?

Jannine Barron  03:19

It was like, yeah, some people describe it as being on a film set. Yeah. I just felt very grateful to have that moment. I thought London will never be this quiet again. And it would be this I wasn't coughing or blowing my nose, which you normally do constantly. So, the pollutions better. Lots of benefits. But yeah, we just come out of a lockdown. It's a two-month phased process. And we've been five months at home. Yes.

Jeremy Melder  03:43

Oh, and has that been for you mentally and physically. And you know, all the all things in running your business and so on?

Jannine Barron  03:51

Yeah, look, always trying to see the positive. We've been very blessed. We're in a very small village of only 300 people. It's a tight community. We all look after each other. And so, I've been in probably one of the best environments that I could be in. Missed family terribly. We did move from Australia to be with family, and we haven't been able to. So, we're very, very grateful for the technology that allows us to stay in touch with people. So yeah, lots of long country walks, lots of writing, building a business online, making the best of the situation we're in.

Jeremy Melder  04:27

Yeah, absolutely. Well, I want to just say thanks very much. And I appreciate your time today, because I know you've got to rush off to another meeting. Now, Jannine, you're in the business of helping ecopreneurs or business owners who want to have an environmental and social impact on their bottom line, strategies, business strategies. But before we go here, I guess it would be great if you could share with our listeners, you know, a little bit of background and what led you down this path to where you are now, you know? 

Jannine Barron  04:56

Yeah,sure. It's an interesting time to be asked that question because I just decided recently to, to write my story. I've often referred to myself as an echo proneural activist because I felt like business was not unlikely profession for someone who was basically an activist for 10 years, primarily volunteer activist in human rights. And it all began one day back in when I was 17, in a politics tutorial at Macquarie University, where I was asked to do a book review. And I chose the thinnest book because I was terrified of leaving University. And that book was a book called Black Death white hands by Paul Wilson. And there was a 17-year-old white woman from the western suburbs of Sydney, one of the last Whitlam people to attend the University thinking of leaving because it was a difficult culture. And I'm reading a book about three years earlier and only 1981 when the Queensland Government had removed forcibly removed and burnt down the town of Mcvernon and moved to the inhabitants north. And my life changed in that very weekend. It wasn't a gradual change. I went from being a sheltered 17-year-old thinking about finishing my HSC and what dress to wear to the formal to lifting the lid and seeing the world in a completely different way. And I became an activist overnight. I was devastated, I was awakened. And I had an awareness that would totally guide the rest of my life. So, after 10 years of activism, which is a whole different story that took me all over the world to the United Nations to the Sami land in Norway, amazing adventures. I sat there with a baby in my arms in some time at about 29 years of age, and decided that the baby industry, which was full of disposables, and plastic was horrifying, and I was going to change it. That was back in 1998. And I said out and I do

Jeremy Melder  06:55

so, what did you do? What did you do to revolutionize the baby industry?

Jannine Barron  07:00

Well, it's interesting. We, I, I've always had this innate, that activist in me always had this innate, knowing that what was right and wrong. So, I could see that throwing things away was absurd, and that we had to revitalize cloth nappies. A couple of Dear friends, Natalie and Simone bought me some cloth nappies at Bangalow market in Northern New South Wales. And that was a moment I thought, this is what we need. So, I set, off and I created Australia's first organic baby store with only one organic baby product. But it began this, this journey where I, you know, I would say, with organic cotton, and people would say to me, but isn't cotton, organic, it's natural. And you've got to remember, we all know this information now. But you've got to go back to 2000 when none of us knew this, and I was there trying to tell everyone, no, do you know how many chemicals are in a standard t shirt that's made from standard organic cotton. And then I traced the supply chain back to primarily India and Bangladesh, which is still the center of the clothing industry of the world. Child labor, kids playing in chemical drums where their kids are playing on in the chemical drums in farms that are producing cotton with toxic chemicals. And I went, I traced that supply chain, which seemed to me the most natural thing in the world to do. I didn't realize at the time; it was kind of a radical business idea. In all honesty, I was just doing what felt right. And I just thought this is wrong. And if we can't be in a first world country buying products made in third world country, knowing what's happening to the people in that supply chain. So even the language supply chain I didn't know at the time, I was just kind of searching back and that grew slowly and gradually from my office at literally the first much a shelf that didn't even stand up properly. It was rickety. Some other moms would come to my house and buy some nappies. And then on the first of July 2000, I was saying I share a birthday with GST. I decided to go formal and pick up I've got I've got this is a business. So, I held an open day at my house. And I thought, well, let's see what happens. And we made $2,000 that day in my garage, and I thought, yeah, I'm onto something here.

Jeremy Melder  09:14

Yeah, and now you've sold that business. Is that right? Did the Manage did so that was so you start off with one product, but I just want to know how many products did you end up with before you sold? 

Jannine Barron  09:28

Oh,yeah, look, I personally created. I've worked out 33 products that I designed and launched into the world under my own brand name. But we sold a lot of other people's products as well. We really became a zero-waste hub before that term existed.

Jeremy Melder  09:43

Yeah.

Jannine Barron  09:44

Someone came and interviewed me once in 2007 I think it was still on YouTube somewhere. They asked me what the sustainable about our business and again, think back then I didn't even know what they what sustainability was. Yeah, I said oh, recycling. supply chains. Oh, yeah, we do all that, like we just always ahead of our time. So, the business we're talking about is Nature's Child, which was a business. I did sell in 2018. But it was one of four businesses I had. There are other business stories there. And what they all have in common is, I realize I'm a pioneer. So, these days, yeah, I call myself an eco-business pioneer,

Jeremy Melder  10:20

just to clarify those that are eco business pioneer, but you're also eco business coach. Is that right?

Jannine Barron  10:26

Absolutely, yeah, so I guess my history is being pioneering. And so, in terms of people wanting to work with me, I'm very good at the start of something. I really embrace radical ideas, and I don't shy away from them. But what I do now is more sometime around 10 years ago, so people started ringing me up for advice. And I found that I really enjoyed giving that advice and helping people to create things. So, I formally became an eco-business coach two years ago. And another little funny moment, back in 2018, I was trying to convince people that while I traveled around the world, celebrating selling my company and visiting my family, that we should work on zoom. And people were struggling with that. And then along came March 2020. And I was like, Yes, once again, I'm a pioneer ahead of my time.

Jeremy Melder  11:16

Good on you. So, you've sold a business, you've gone to the UK, which is where your husband is originally on his family from as well. Right? And you're now doing an eco-coaching business. And look, I'm proud to say to our listeners that you have coached me, yeah, in the starting of Beaming Green, and look, you know, look at you six months, six or seven months on, and two and a half thousand followers. So that says something I'm very grateful for Jannine for you helping me. So, I want to acknowledge you for, you know, your guidance there. But, you know, in terms of people that are looking to start up an eco-business, because I think really, if anything, you know, COVID may have even people might have thought, Well, what can I do locally, in a supply chain? That is local. So that, you know, if another situation like COVID came up, then I could sustain the local community around? You know, that's just one example. I'm using what are your thoughts on that?

Jannine Barron  12:34

Well, things have progressed a lot since the days when we were wondering what was happening in India, and we were getting products made there. And you're right, to mention that local is best. So, I guess there's a few different types of people I work with. Sometimes I still do work internationally with people with bigger supply chains. Because these people are for the first time ever wanting to change, you've got people like Unilever and McDonald's advertising for that, which I could find it for you, if suddenly, the McDonald's ad recently was something like climate and planet manager, like I mean, this is what's happening in the corporate world internationally, it's quite fascinating. And you can't get people like that to change to local sources to quickly (no way). But it is possible, it is possible. And what we need is governments, of course, to set the targets and make these things enshrined in law, then big corporations will act. So, there's some amazingly positive stuff that a lot of people aren't aware of that is happening at the corporate level. And I do have a tiny finger in that pie. But my favorite is community. And so, you're right to mention locally based products. So, the thing I have about products as a product mentor, I say, people are going to keep buying stuff. Yeah, they just are. So, if stuff must exist in the world. Let's look at what that stuff is where it comes from, what it's made from. And of course, what happens to it at the end of its life. Preferably it disintegrates into back into the earth. That is like the goal. And, you know, it used to be called cradle to grave that was the term we used to use. triple bottom line, quadruple bottom line, all these terminologies can express that. But the bottom line is, where does it come from? Where does it end up? Yeah. And so, I love to work with people who have that as part of their philosophy, as well as making an incredibly successful financially successful business. 

Jeremy Melder  14:26

Yeah, yep. And so, what are the key ingredients that you believe that you bring to the table in terms of, you know, coaching someone?

Jannine Barron  14:35

Yeah, sure. So, the key ingredient would be my assumption about the ethics of what we're about to discuss. So, it's never compromised. It's part of the story. We don't have to go. You don't have to sit with me and think, how do I do that? ethically, it's integral to the process. So that's why people would probably choose me, but there's another side to business which is you need to understand all the components you need to understand, usually it's mindset and having a massive vision, and really understanding clearly about where you want to go. And then once you start on the journey, there's all the components of, if it's a product, it's it could involve having intellectual property. And a lot of people just don't know how to do that. Then we move on to, you know, packaging ingredients, depending on what the product is. If it's a digital product, then there's just a world out there of people who will take your money and take you down a rabbit hole. So, I love to be very protective of, you know, if anyone tells me they're about to do a website, oh, talk to me first. I love to save people money; I love to help them fulfill their dreams. And in all, honesty, once we start going through the components, that's just, that's just a very visceral physical process. It's really the mindset and the healing journey, the personal development journey, that is the most powerful. And I think that's probably another key ingredient I bring to the table.

Jeremy Melder  16:04

I got to say, I agree with that, you know, like, I felt very much when we were talking and when I was doing the course with you, that you, you were reflecting things in a way to make me look at things differently. And I found that beneficial, because it made me look at something from a different angle, so that I can, you know, address my audiences, which I'm trying to do now with Beaming Green, and how to how to market it better. So, I think you've added, you know, some depth to what I was doing, I guess the question I've got is, do you want to work with? Do you prefer to work with people that are just a start up? Or do you prefer to work with bigger companies? Or are you okay, with both? Yeah,

Jannine Barron  16:51

I do a bit of both. So, I usually just really tune in, intuitively to see if it's the right pathway and the right journey to take with someone. I never take on a client for client’s sake, I really check in we usually speak for an hour or two before there's any business or money exchanged. And we just really see if we will be aligned so important. You know, I'm, I've started and sold four companies, I'm 55. I've been through menopause. I'm not mucking around any more

Jeremy Melder  17:21

serious I,

Jannine Barron  17:22

you know, it's like, Look, intuition and strategy have equal value. Yep. We must align, you know, I want you to succeed and have your vision because people who go on this journey, they want impact in the world. And when we don't make the impact that we set out to get, we feel deflated. And that's where the personal development journey comes in. I'm not good enough. Maybe I can't do it. Oh, I don't have enough money, all these kinds of, you know, things creeping in. And I love to work with people energetically around that.

Jeremy Melder  17:53

Yeah. So now, I was looking at your website, and you were talking about some of the pitfalls that people find themselves in? Can you talk us through some of those things that gotcha's in a person's preparation for going into business? Or, you know, moving to another dimension in business?

Jannine Barron  18:12

Yeah, okay, good one. Um, so there's three stages, roughly, I describe it as the first, like you say, a startup is where you're building something. And in that building phase, a lot of decisions will be made around whether you continue, whether it's really your passion, whether maybe this is just getting you on a path that will take you somewhere else, it's not, this is not actually the ultimate path, maybe you're someone else. So, the building phase is, is really, important. So, I mean, I call it building, you can call it a startup, but it's just that beginning the beginning of something. And then there's when you have kind of proven that, you know, this is viable and excites you, then there's a whole other stage, which we would move into, which is you know, really growing, and growing is full of pain. And, you know, this is where we raise money, we make mistakes, we, you know, it's like you gets really, really challenged, like, are you sure this is what you want. But also, that's where a lot of the success happens. And then the final stage is scaling. So, it's hard for me, it's understanding where a person is at when I meet them. Yeah, I really check in are they you know, so I've just worked with someone for six months, and we did amazing work. But I kind of could tell around the four-month mark, they just didn't have what it took. They weren't passionate enough. They weren't excited enough. And I just had to be honest with them. And sort of, you know, sort of, we may make great music together, but it was it was time to go.

Jeremy Melder  19:37

I think I think that you've need to hit the nail on the head there because I think you know,   some of us have ideas and I've been there as well you know, with lots of ideas and think ohh  I can have a go at this. But really, you've got to have your heart and soul into what you're doing. If you don't, then you're pretty much going to struggle, aren't you?

Jannine Barron  19:59

Yeah. Especially if you're looking at a brand or something regular, like a podcast that you're doing, you know, you're gonna must dig deep some days to really get there. But I think the best advice I can give to anyone listening that thinks they have an idea is I want to say two things. One, I started a business in 1998 on a parenting allowance with $20. That's a whole story, do not feel limited by your current circumstances. If you have an idea that is igniting your soul, and you think it has legs, you'd be amazed how the universe will back you. If you just act, which leads me to my next point, act. Do not sit there thinking about what you might be doing, what you could do, whether it's right, what if it doesn't work out, just start, just absolutely start in the action is where all the revelations unfold. So, you might do this podcast for six months, and realize, oh, it wasn't about the podcast. In the end, it was about the path that took me on, and I met this person. And from that, I ended up on a different path. But if you hadn't done the podcast for six months, so I'm just working with someone now, she's been turning up on LinkedIn every day, creating a video. And when we started working together, it was basically me saying, Well, what are you doing with that she's like, I don't know, I just turn up every day. But from that, we developed a strategy that could never have unfolded so successfully, if she hadn't just started turning up. She wasn't earning money, she just turned up every single day. And that led to that action led to ultimately where she was meant to go. So, wherever you are, right now, whatever your resources, whatever your situation, if you've got a dream, just take the first step, follow the breadcrumbs, as my mentor says to me, just follow the breadcrumbs.

Jeremy Melder  21:55

Yeah, you just follow that, you that those steps forward. And I totally echo those because I think I've done that. And it's quite interesting, Jannine, because even my experience over the last couple of weeks, I've been listening to a series of interviews, and I've just been reaching out to people that have been interviewed on there. And I've had such fortunate success with those people wanting to talk more, because, you know, sustainability, the environment is, is so important if it's not important in our lives. Now. I don't know what is because I tell you what, there's so much that we need to do, pronto. You know, and we can't act soon enough in in doing this. And I think what you're doing is, you know, trying to get help people who are as passionate about doing something sustainably do it? Well. 

Jannine Barron  22:49

Absolutely. And I feel like I'm at such a natural place to be in this kind of support education role with people with all my experience. But no, you know, I thought 20 years ago by now the whole planet would be zero waste. Obviously idealistic. So, when you say it's important, that is an understatement, this, this must be the only way we operate this literally This is it. Yeah, this is. This is our chance.

Jeremy Melder  23:15

 If people have got staff and they want to learn how to manage staff, is that something that you can help with as well? In terms of your training? 

Jannine Barron  23:23

Absolutely, yeah. Yeah, people. It's interesting. I was with the team yesterday, and you know, the best leaders go into a support role for their staff. And but most business owners are deluded that they must, and I used to be in this trap that I had to be the leader, I had to always be the one to set the example. So yeah, it's a human journey, supporting staff. And I love I've met so many mistakes in that area. That, yeah, I learned I learned on the job, that's for sure. But yes, I love to work with people who have teams, that's exciting, because it means there's more brains and more action in this in the pot. Yeah.

Jeremy Melder  24:05

Now remember, one of my colleagues on my boss was telling me my previous corporate role, saying to me that, you know, the idea about your role is to be able to delegate enough so that you make yourself redundant. What do you think that?

Jannine Barron  24:22

I just recently was reflecting how I really should have done that better in my last company. I think you've nailed it. You've got you got to go quiet. Yeah, right, Jeremy.

Jeremy Melder  24:34

And I think, you know, if you're running your own business, it is so easy to be in the business and not removed from the business. And I think that's one of the values that you as a coach bring, because you're actually getting people to get the helicopter view of the business and how they can actually, you know, possibly remove themselves a little bit from the day to day work and get other people that, you know, I think there's a lot of people that are willing to step up and learn more if we let go of the controls a little bit more.

Jannine Barron  25:11

Yeah, look, look, I'm not just saying this because I'm a coach myself. And I I refer to myself more as a mentor than a coach. But um, I do play both roles. But early on in my business, I was very fortunate where we got accepted into a woman in business mentoring program. That was 1998. And I was shown very early on the value of a mentor. And I always had mentors except for, I had a rough patch in business that went for about five years. And funnily enough, I didn't have a mentor in that time, I don't know what I was thinking. So, when I left, and then I had a mentor, the last five, six years, like just full time, you always have a mentor, always. So, when I left the company, the very first thing I did was, I got a mentor before anything else. The second thing I got was an accountant. And the third thing I got with the VA, so I think anyone who doesn't have mentor or coach, sounding board, it's, it's a hard, it's a hard path to walk you, you cannot do it all alone. 

Jeremy Melder  26:12

No, I agree with that. I think it's important to have your board of directors because you know, if you're running a solo type of business, you need people to talk to that can just give you some direction and some of their own wisdom, you know?

Jannine Barron  26:26

Yeah, and I'm not talking about ringing someone occasionally, because a few people might be thinking, Oh, yeah, I mean, so and so when I need to, it's like, No, you need to set up a formal arrangement, even if it's with a friend and say, Look, can we meet every Tuesday morning for a cuppa? And would you just be a sounding board? For me, there's a lot of people with experience that would happily do that. The preferable stage is to go into a formal relationship. Because when you put money on the table, someone yesterday said described it as having skin in the game, I'll have to go and research the origin of that term. But once you invest in something, and I think everyone will recognize this, it's a whole different experiences relationship you have with someone, you're really stating to the world and to yourself, this is a priority. And this is important. So, for me, I think mentors, the first person on your team when you start a business,

Jeremy Melder  27:19

yeah, no I echo those thoughts. The other thing I was wanting to know is I think this is a really good idea that you've started up another offering called a B experience for and  I think that's so important. You want to talk about the B experience. 

Jannine Barron  27:41

Yeah, thank you. So, the experience, very importantly, is not a course and is not a program. I was very, very clear. I've been on two journeys, one very intuitive spiritual journey, and one very, in the world business journey. And I've been on my own personal journey of how to marry the two. And the B experience is the result where it's a woman only space now. And what we do is we do strategy and intuition in equal portions. And the results already are just extraordinary. So, I talk about a framework. I call it the heart method. So, you may remember Jeremy, I do remember that method it’s  on my wall, we didn't. method, we used to wear our hats when we came along. And we talked about habit to action and timelines. But I realized there was two very, very important things missing. And I was so delighted one day to realize that the result was the spelling of the word heart. So, the E we bring in is energy and environment. And the R, which is a powerful one is about receiving. And because what I find is a lot of people who want to move into this space of Sustainability, and a very empathic people, they may have an activist background like myself, or they may have worked in the community sector, which means they used to giving, giving, giving, giving. And in business, you must know how to receive the giving comes naturally, but the receiving so sometimes I get work with people who have incredible business ideas, but they're not sure how to charge properly, or to bring the money in as well as you need to make it sustainable, personally sustainable. Yeah. So, the R is quite beautiful. And then I realized, ah, I've just turned the hat method into the heart method. So, it's very powerful. The results we're getting already quite extraordinary. It allows people to move either fast or slow, which is why I call it a framework. Yeah. Because I think there's so much out there in the online world get seven figures now. Yeah, the business in six weeks. It's just like, they just exhaust people.

Jeremy Melder  29:46

Yeah.

Jannine Barron  29:49

This I say, I'm the antidote to that. Yeah. And women come along, and we breed, and we are just, and the progress is so beautiful. It's magical and what

Jeremy Melder  29:58

age group so heavy finding people that are coming to you with this.

Jannine Barron  30:03

What a great question. I'm 35 to 55. 

Jeremy Melder  30:09

Okay, so would they be post having children or

Jannine Barron  30:14

they have young children now. So, there's that life balance struggle. Yeah. And then we have people who have had children have left home, but then you know, you're dealing with menopause and career change, and, you know, divorce and relationship change, and all the stuff that happens in your 40s or 50s. health issues. And, you know, you want to make your mark people who have left corporate, I would say most people have been in corporate and left. Yeah. So, we have a mix, of sort of ground up community and, and corporate. Yeah, good question. I hadn’t reflected on that before. 

Jeremy Melder  30:47

Because I was just thinking, you know, there's a lot of, I've talked to a few women in that have, either just, you know, because they've left the workforce to have children, they've spent a bit of time, but they still got a lot of experience. And but but it's like, you know, what have you been doing for the last eight years, or whatever it is, if they want to get a job? So they go, Well, what can I do to get it to do something meaningful that I'm passionate about? And they, in their discussion, they, they have this certain element of fear about, you know, stepping into the, into the world again, and I think this, this, what you're offering is almost like a, it's almost like a work group of people that you can talk about these issues and how you can, you know, overcome them, you know, as a group, possibly,

Jannine Barron  31:34

you know, you nailed it there. Thank you. I might have to experience that description. Thank you. Um, it's interesting. I had someone recently say to me, describe me as multilingual. She says, Jannine speaks eco and sustainability. But she also speaks woo woo. Which I take that as a compliment. So, you're right, I would say to B experienced as a container of support, where we can be vulnerable, and upset, but will also get the job done.

Jeremy Melder  32:07

Yeah.

Jannine Barron  32:07

So, it's, it's kind of a real space. Like I say, I'm the antidote to, you know, you turn up on some of these online courses, right? If you're not prepared to put in the work. It's not gonna happen. Again, you got to work hard. And I'm like, No, no, no, no, no, no, there's no working hard work smart. That's an old paradigm that is a masculine mechanistic, old paradigm. We are here to regenerate and live authentically on this planet, which means look at nature, there's four seasons, there's a natural time to rest, there's a natural time to grow. It's about time, we just look to the garden, and see the answers right in front of us about how to be and it is not to work long, hard hours, that is nonsense, that you won't get that with me. 

Jeremy Melder  32:52

Yeah, that's, that's a good point that you're making there. Because, you know, it's really one of my big takeaways from doing this podcast I've got to share is that, you know, people that I've interviewed, majority of them talk about observation, and, and listening, before taking any action, because there's so much, I think, that is in the subtleties of life that we are missing, because we're so busy. You know, I put up a post today about being on the merry go round, you know, because we just get so busy looking at family looking after, you know, work and children and all those things, that we forget that there's other things that are more important, like yourself and your relationship with yourself and other people. You know, and

Jannine Barron  33:44

look, yeah, we've all had that experience where, you know, suddenly it's dark, you're working in the garden, and it suddenly got dark, you didn't realize what you're writing or you. You worked a 14-hour day, but it was enjoyable. So, I'm not saying it's not okay to do those things if you get lost in the moment, and you're on a roll, then that's beautiful. Yeah. Because work, the work must be put in, but I just don't want people kind of exhausted having another coffee. Going, I must do this, I should do this. Because there's a beauty that happens when we go with our rhythm. No, I agree. This is what's unusual about the way I support people as well is I'm like, let's just find your rhythm and trust, you will absolutely get the result you want. It may not be in the timeframe you wanted initially. But it's like when we work with the energy. We get the result in a much more profound, sustainable way.

Jeremy Melder  34:35

Hmm, okay. Now, very mindful of your time, Jannine, and I was wondering if you would give us a little bit of a takeout for what are the three things that people would probably need to think about before they contact you even?

Jannine Barron  34:54

Well, funnily enough, the first thing is don't have to you don't have to think about too much. If you energetically are feeling a connection right now just reach out? I will say conversations cost nothing. Yeah. So, it's like act, as I said earlier is the most important thing. So, if you're like, I don't have a fully formed idea, but I have a sense of something, that is a great time to call and talk it through. So, I’d say, you don't need anything to have a conversation. Just trust the energy you're feeling and make that call. And the best place. Thank you for asking is probably to go to my website, it has all the ways to contact me. But when I was, so it's theproductmentor.com.au. Yep. Always confuses the British then.au. But hey,

Jeremy Melder  35:40

you're Australian, come on.  Hilarious. I'm so quick to mentor, the product mentor, and they can just book an appointment with you, which is free, which I've done. I did that initially; we had a nice chat. And then we went in there, didn't we? It was quite simple.

Jannine Barron  35:58

Absolutely. And sometimes we have a lovely chat. I always say to people, you're going to go away with gold from just one conversation with me, there's no doubt. It doesn't mean we have to work together. It's not a sales call. Trust me, I hope you've learned that from the web spoken. I just don't do that. I'm looking for alignment. I want to support people who want to make impact in the world. And wherever you are right now, whatever stage you're at with your idea whether it's fully formed or just a seed or a sense of something, we can make beautiful magic for you. And if I can make a small difference to your life, then it would be my honor. Yeah, look, you

Jeremy Melder  36:33

have worked from a place of integrity. And there's no agenda, you know, apart from an agenda of wanting to help the person get to where they want to get to. And you know, you do it well. So, Jannine, I want to thank you so much for being on Beaming Green, you've got one minute before you must get to your next appointment. But you know, thank you so much. Thank

Jannine Barron  36:55

you. Thank you, Jeremy. It's been an honor to be interviewed by you on Beaming Green, and I'm so thrilled with your success, and I'm thoroughly enjoying all your episodes. 

Jeremy Melder  37:03

Thank you. Cheers. Thanks.  Thank you for listening to this episode of Beaming Green. If you got something out of this episode, we'd love to hear what your biggest takeaway was. There are several ways you can do this; you can leave a review on Apple podcasts. Or if you have a Facebook, Instagram, or LinkedIn social media page, you can leave a review there. Don't forget to tag us so we can thank you personally. Lastly, go to beaminggreen.com and subscribe to our newsletter and receive a free how to be green guide. At Beaming Green, we are committed to providing you with a thought provoking and insightful program that inspires you to live your life in accordance with your true nature and purpose. We do this by sharing stories from people that are walking their talk and are committed to living their lives sustainably with their mind, body, and soul. So, you can share this with your friends and family and leave the planet in a better place. The music for this podcast was created by Dave Weir